Prior to this, Farrah was the Editor-in-Chief of Cosmopolitan from July 2015 until April 2019 and in that time Farrah grew the brand to become the number one UK women’s glossy. Previously, Farrah was the launch Editor of Women’s Health magazine. Under her direction, Women’s Health became the most successful women’s magazine launch of the decade. Her achievements were recognised by the British Society for Magazine Editors when she won the prestigious award ‘New Editor of the Year’ in 2014. Most recently, Farrah was awarded Editor of the Year at the 2018 PPA Awards, Editor of the Year (Men’s & Women’s category) at the 2018 BSMEs, and was also named as one of the 36 BAME people on the Guardian’s list of the 1,000 most powerful people in Britain. She is one of the judges for the Orwell Foundation’s, Orwell Prize for Exposing Britain’s Social Evils and is the author of The Discomfort Zone (Piatkus).