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What the Luxury Consumer Wants Now

From a global pandemic to Black Lives Matter, 2020 has dramatically altered customers' needs and expectations of brands and businesses. Day 1 of the Walpole Festival of Luxury Marketing examines how the mindset and priorities of the luxury consumer have changed, what they now want - and expect - from luxury brands, and how brands can reach these ever discerning, and demanding, customers both now and in the future.

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